Insights
Get more from your designs.
Don’t let mediocre design distract from your message. Follow these quick and easy steps to help improve your designs and take your brand to the next level.
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Marketing
5 Ways to Win More Customers with Inbound Marketing
What if, instead of constantly trying to find customers, there was a way for your business to simply attract the ones best-suited to your products and services? Rather than running after every individual and exhausting your resources (and time), consider the possibilities of your perfect-fit customers coming right to you....
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Marketing
How Buyer Personas Can Improve Your Business
You might have a general idea of your business’s target market, but how much do you really know about the individuals that you are selling your products and services to? Sure, you can probably tell us a thing or two about their buying habits, geographical location, and maybe even their...
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Websites
Essential Elements of a Winning Website Design
While modern website design trends are ever-evolving, consistently introducing new and creative ways to make a digital impact, there are a handful of elements that are considered the cornerstones of an effective website design. From delivering a memorable visual experience to making user navigation as intuitive as possible, these key...
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Branding
Annual Report Design: How to Impress Stakeholders
For many organizations, an annual report is one of their most important pieces of content, responsible for representing their brand and communicating their proudest successes. It goes without saying that for this vital document, the stakes are high. Intended to deliver a comprehensive perspective on all of an organization’s activities...
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Branding
How to Wow Your Guests at Your Conference This Year
Consider the most recent conference that left you feeling inspired and impressed - what exactly was it that made the event stand out? Even if you didn’t realize it at the time, that specific conference had a certain wow factor that distinguished it from the rest, that little something extra...
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Marketing
4 Tips to Design an Effective Presentation
Creating a professional PowerPoint presentation can be a power-PAIN, especially if you’re not a creative type. Here at Page Design Group, we have a lot of experience designing presentations (sales decks, digital marketing strategy presentations, conference slides, etc.) to all kinds of industries. To make presentation creation a little less...
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Graphic Design
The Video Production Process - Simplified
The numbers don’t lie - video continues to be one of the most effective ways to communicate a message to people. Humans are a visual species by nature, and most find videos to be more engaging and memorable than many other content forms out there. In fact, according to HubSpot,...
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Websites
How to Improve Your Website’s User Experience
It’s almost 2020, which means if your website looks more like a boring textbook than it does a modern, aesthetically-pleasing window into your business, you’re going to get left in the dust. Your website is live and functional all hours of the day and night, no matter what your business’s...
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Branding
How to Develop a Remarkable Brand Identity
No matter what your organization’s goal is, whether that is growing the organization, creating more awareness, or delivering important messages, the first step in accomplishing any of those goals is to create a unique and memorable brand identity. Brand identity encompasses how your brand looks, feels, and communicates with people....
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